• Search Engine Optimization (SEO)

     



    The Bangladesh Moments is a digital news platform publishing articles on current affairs, lifestyle, and community updates. The challenge was to increase visibility in search engines and achieve higher rankings in a competitive niche.

    My Role:

    • Digital Marketing Manager

    • SEO Strategist & Content Optimizer

    Key Contributions:

    ✅ SEO Strategy Development – Designed a complete SEO roadmap tailored for a news platform.
    ✅ On-Page Optimization – Implemented keyword research, optimized headlines, meta descriptions, alt tags, and internal linking for hundreds of articles.
    ✅ Technical SEO – Improved site speed, mobile usability, and search engine indexing.
    ✅ Content Optimization – Guided writers on SEO-friendly content structures, ensuring news pieces ranked quickly.
    ✅ Analytics & Reporting – Monitored performance with Google Analytics & Search Console, providing insights for continuous improvement.

    Achievements:

    • Made the site visible in Google search within just 3 months.

    • Ranked multiple news articles on Google’s first page.

    • Increased organic traffic and improved audience reach significantly.

    • Established sustainable SEO practices for ongoing growth.

    Tools & Skills Used:

    • SEO Tools: Google Analytics, Google Search Console, Ahrefs

    • WordPress SEO Plugins: Rank Math / Yoast SEO

    • Technical SEO: Site indexing, schema markup, mobile optimization

    • Content Strategy: Keyword targeting for news-related conte



            

         

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