The Bangladesh Moments is a digital news platform publishing articles on current affairs, lifestyle, and community updates. The challenge was to increase visibility in search engines and achieve higher rankings in a competitive niche.

My Role:

• Digital Marketing Manager

• SEO Strategist & Content Optimizer

Key Contributions:

✅ SEO Strategy Development – Designed a complete SEO roadmap tailored for a news platform.
✅ On-Page Optimization – Implemented keyword research, optimized headlines, meta descriptions, alt tags, and internal linking for hundreds of articles.
✅ Technical SEO – Improved site speed, mobile usability, and search engine indexing.
✅ Content Optimization – Guided writers on SEO-friendly content structures, ensuring news pieces ranked quickly.
✅ Analytics & Reporting – Monitored performance with Google Analytics & Search Console, providing insights for continuous improvement.

Achievements:

• Made the site visible in Google search within just 3 months.

• Ranked multiple news articles on Google’s first page.

• Increased organic traffic and improved audience reach significantly.

• Established sustainable SEO practices for ongoing growth.

Tools & Skills Used:

• SEO Tools: Google Analytics, Google Search Console, Ahrefs

• WordPress SEO Plugins: Rank Math / Yoast SEO

• Technical SEO: Site indexing, schema markup, mobile optimization

• Content Strategy: Keyword targeting for news-related conte